The Pros and Cons of Drop shipping
Written by SaleHoo.com © All Rights Reserved
What is drop shipping?
Drop shipping is when the product distributor takes care of all the
shipping for you. Rather than ordering stock in bulk, the stock remains
with the distributor. Then, when you make a sale, you send an email
to the distributor and they pack up the item and send it straight to
the customer with your company label on the box.
Drop shipping is a very popular option with sellers because it takes
a lot of the grunt work out of selling on eBay. However, there are some
major downsides to drop shipping - especially for new sellers.
Here's a list of the pros and cons of drop shipping so that you can
make the right decision for your business.
Drop shipping Pros
No storage room required
You don't have to fill up your living room with stock and packing materials!
This is particularly useful if you are selling large items such as kit-sets,
furniture, sporting goods, and so on.
No shipping costs getting stock delivered from the distributor
Drop shipping means you don't have to pay a carrier to bring stock from
the distributor to your own storage area, which can mean big savings
in the long term.
Spend more time on other areas of your business
You don't have to organize the packing and postage system, nor do you
have to drive to the post shop each day to post your packages. This
gives you a significant increase in time to spend on other tasks such
as marketing and communicating with customers.
No packaging required
You save money by not having to order and store packaging materials.
Drop shipping Cons
Can be Costly
You have to pay for the cost of the labor and materials involved in
drop shipping. Generally this is between $2 and $5 per item. Many new
sellers find that the additional costs of drop shipping greatly reduce
their profit margins and sometimes nullify the whole operation. This
is the main reason why drop shipping is not a viable option for some
sellers.
You are still responsible for any shipping problems
So the item arrived damaged? Was there a shipping delay? You'll get
the flak for anything that goes wrong with the shipping even though
it is technically out of your control.
Hard to find a distributor who will do it and do it well
Many distributors will not drop ship because of the extra paperwork
involved. Then there is the matter of checking up on quality standards
to make sure your items are being packed correctly.
Low stock levels may cause unhappy customers
Your drop shipper won't necessarily tell you when they are running low
on stock. If they run out and have to do a back order, you may end up
spending a great deal of time placating a bunch of unhappy and impatient
customers.
Drop shipping is a very appealing prospect for many sellers; however
it is not always a realistic one. Despite the hassle, 'doing it yourself'
can often be a more sensible option financially, especially for new
businesses.
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